St. John's Brand Guide (PDF)

The St. John's Athletics brand is one of the most storied brands in the BIG EAST Conference.

It is essential for our department to protect our visual identity and ensure proper usage as we continue to expand the reach of St. John's Athletics. We have created this style guide to accomplish those goals and to make the use of our marks convenient to those internal and external to our athletic department.

Our goal is to reinforce consistent application of our brand elements as we continue to build upon the strength of the St. John's brand. By providing the colors, logos, and individual sport marks, we hope to make it more accessible and valuable to our coaches, administrators, staff and partners.

For more information, please contact the St. John's Athletic Communications Department.

Stephen Dombroski
Associate Athletics Director for Communications
Phone: (718) 990-6897 | Email: dombross@stjohns.edu

Mekale Jackson
Assistant Athletics Director for Creative Services & Digital Media
Phone: (718) 990-6367 | Email: jacksonm@stjohns.edu

St. John's Brand Identity Logos





E-mail Signature Style Guide

St. John's Athletics asks all coaches, administrators, staff and Graduate Assistants, to help strengthen the University's and Athletic Department's brand identity by employing a consistent look to their e-mail signatures.

The University has developed a standard e-mail signature that is simple and convenient to use. In addition to the St. John's logo - which you can insert as illustrated below - the signature features specific fonts and organizes personal contact information to ensure consistency across all Athletic Department messaging. Please follow the template below. You can copy and paste into your e-mail signature.



*INSTRUCTIONS*

Outlook 2007/2010 Signature Instructions- PC
  1. Open Outlook.
  2. Open a new blank email.
  3. Click the 'Insert' tab.
  4. Click the 'Signature' dropdown, then click 'Signatures...'.
  5. If you are creating a new signature, first click the 'New' button under 'Select signature to edit', enter your name, and click 'OK'.
  6. If you already have created a signature, delete what is currently in the 'Edit signature' text box.
  7. In the 'Edit signature' box, copy the entire example below, including the St. John's logo image and paste it into the 'Edit signature' text box.
  8. Replace the example text with your own information.
  9. To complete your signature, press the 'OK' button on the lower right of the window. Your email signature will now display on all new emails.
Outlook Signature Instructions- Mac
  1. Open Outlook.
  2. Click 'Outlook' in the menu and select 'Preferences'.
  3. Click on 'Signatures'
  4. Click 'Add +'.
  5. Double click "Untitled" and type your name.
  6. Click the checkbox next to your newly entered name.
  7. In the 'Edit signature' box, copy the entire example below, including the St. John's logo image and paste it into the 'Edit signature' text box.
  8. Replace the example text with your own information.
  9. To complete your signature, click the 'Default Signatures' button.
  10. Select your email account in the popup window.
  11. Click the dropdown arrow and select your name.
  12. Click OK.

John Smith, Ph.D.   
Position
Department or Sport

St. John's University Athletics
8000 Utopia Parkway
Office Number
Queens, NY 11439
Tel 718-990-2000
Fax 718-990-2000

-
First Name Last Name

Position
Department or Sport
St. John's University Athletics
Office Number
8000 Utopia Parkway
Queens, NY 11439
Tel 718-990-XXXX

For information and tickets, 
please visit:
RedStormSports.com
RedStormTix.com




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